30分在线等翻译一篇简单读后感

来源:百度知道 编辑:UC知道 时间:2024/06/15 22:35:42
`读《The Price is Right》有感

读了Nichole L. Torres 的文章《合理定价》,我感触很深,震动也很大。同样一件商品,在制造、销售成本都不变的情况下,仅仅是改变了商品的销售价格,销售成绩却有数量级的变化,甚至是几何数量级的变化。
这是一个我从来没有想过的问题。仔细思量后,我觉得这个简单的问题后面,却用到了复杂的知识。经济学甚至是心理学。以前我看到售价299元的休闲外套,就觉得很便宜,但是要是309元的外套,就觉得有点贵,其实仔细想想,仅仅相差10元钱,可是心理上却觉得它们的价钱相差远远超过10元。心里觉得一个是200多块的东西,而一个则是300多块的东西。如果质量不是差的很远,我会毫不犹豫的选择前者。
但也不是所有的东西都遵循这个定价原则。如果你买的是高档的西装,在9999元和10009元之间,我想大部分人都会选择后者。这就要如同文章总所讲的那样,需要分析你的潜在消费者的购物心里。任何一个肯花大价钱买西装的消费者,都不是在乎10元钱的消费者。相反,他们会更愿意多花10元钱购买高出一个数量等级价格的同品质的商品。
读了这篇文章,我明白了这样一个道理,卖家要研究自己商品的真确定位。并分析商品潜在消费者的购物心里。即不能让他们被过高的价格吓跑,也不能因为价格太低而让消费者觉得你的商品档次太低不符合自己的身份。在将来的工作中,这个道理肯定会对我有深远的影响。
我不要这种GOOGLE上直接翻译的,有没有人可以给我翻译的专业一点?这样弄出来的翻译谁不会啊?跟GOOGLE上一个字都不差

Reading "The Price is Right" Feelings

Nichole L. Torres read the article, "reasonable pricing", I am feeling very, vibration, is also very strong. Similarly a commodity, in the manufacture, marketing costs are unchanged, the only change in the selling price of goods, but sales volume level changes, and even the geometric order of magnitude change.
This is a I never thought about the issue. After careful consideration, I think this is a simple question behind, but used a complex knowledge. Economics and even psychology. Before I saw the price of 299 yuan leisure jacket, I feel very cheap, but if the 309 yuan jacket, I feel a bit expensive, in fact carefully consider only a difference of 10 yuan money, but psychologically feel that they are far from the price difference far more than 10 yuan. A heart that is more than 200 pieces of things, and one is more than 300 pieces of things. If quality is not very far worse, I will not hesitate to opt for t