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来源：百度知道 编辑：UC知道 时间：2024/06/05 12:19:25
首先本文介绍了我国房地产业从20世纪80年代房地产业兴起以来的发展历史和取得的巨大成就。从1992年以来，我国房地产开发投资累计已超过五万亿元，年均增长20%以上；城镇人均居住面积由1992年以前的8平方米，提高到了现在的27平方米。
其次提出了我国房地产企业的发展现状和面临的问题，集中表现在所有制、规模、效益等三个方面。我国房地产企业具有一级开发资质的仅有1％多一点，二级资质的还不到10％，企业平均净资产不足1000万元。上世纪90年代后期房地产行业利润率一度连续三年为负数，表现为“全行业亏损”。
然后在以上基础上结合国外房地产企业发展现状和我国实际情况探讨了我国房地产企业未来的发展趋势：即企业将向民营化、集团规模化、品牌化、服务差异化、信息网络化方向发展，并且不可避免的将与金融业日趋融合。
最后综合以上分析得出结论，我国房地产企业有较好的生存发展环境，有广阔的市场前景，只要在解决好现有问题，把握好市场开发方向，提高自身素质，与时俱进，把握机遇，同时在国家政策的正确指导下、再有政府部门的大力配合，定能出其不意，战胜对手，立于市场竞争的不败之地。
关键字：房地产 发展趋势 专业化 品牌化
Our country real estate industry underwent recently more than 20 years fast development, not only improved our country township dwellers' housing conditions greatly, simultaneously also drew the national economy swift growth, the real estate has already become the pillar industry which our country was worthy of the reputation.
First this article introduced our country real estate industry started the great achievement which since the 1980s real estate industry the historical development and has obtained. Since 1992, our country property development investment has accumulated has surpassed 5,000,000,000,000 Yuan, the yearly average grows above 20%; The cities average per person floor space before 1992 8 square meters, enhances present's 27 square meters.
Next proposed Our country Real estate Enterprise's development present situation and faces question, concentrated expression in system of ownership, scale, benefit and so on three aspects. Our country Real est