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4 S marketing vehicle is a new model of the "Four-in-one" as the core franchise business model cars, including car sales (Sale), spare parts (Spare part), Service (Service), and other feedback (Survey). Although the car 4 S is the function of the largest stores selling cars, but in the long run, its function is greater after-sales service. The profit after-sales service vehicle is a major part of profit, automotive after-sales service to the importance of stores is obvious.This paper will service the 4 S marketing techniques common mode of existence of immature, delay services are serious, the rescue of the implementation of maintenance and other issues, on this basis to control the quality of products, to provide personalised service, the pursuit of high-quality Improve the quality of services, and other strategies.

Key words: after-sales service car models use 4 S Marketing