UC知道汉语如何翻译成英语
来源：百度知道 编辑：UC知道 时间：2024/06/13 14:08:24
在日益激烈的市场竞争中，众多企业已认识到营销策略在竞争中的重要性，许多企业在日常的经营中都把营销策略放在一个重要位置。市场营销策略的核心是克服交换障碍、实现潜在交换。用一种最合理的方法去实现交换，用一种最有利的方法去完成交换。 是企业市场营销部门根据战略规划，在综合考虑外部市场机会及内部资源状况等因素的基础上，确定目标市场，选择相应的市场营销策略组合，并予以有效实施和控制的过程 。说到市场营销总战略，它要包括：产品策略、价格策略、渠道策略、促销策略等。市场营销策略计划的制定是一个相互动作用的过程；是一个创造和反复的过程。只有将这四种因素合理正确的运用才能达到一个好的效果。目前很多大的知名企业都开始去注重营销策略，只有把握好的策略，才能是企业立于不败之
【关键词】
产品策略 价格策略 渠道策略 促销策略
In the increasingly fierce market competition, many enterprises have recognized the marketing strategy of the importance of the competition, many enterprises in the day-to-day operations of their marketing strategy in an important position. The core marketing strategy is to overcome the obstacles to the exchange, the realization of the potential exchange. One of the most reasonable way to achieve the exchange, one of the most beneficial way to complete the exchange. Corporate marketing departments in accordance with strategic planning, taking into account the internal and external market opportunities resources and other factors on the basis of the target market, select the appropriate marketing mix strategies, and effective implementation and control of the process. Talking about the overall marketing strategy, which should include: product strategy, pricing strategies, channel strategy, marketing strategy, and so on. Marketing strategy is to develop a plan of action with each othe