catchwords是什么意思

新牛津英汉双解大词典
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catchword
noun
a word or phrase, used to encapsulate a particular concept, which is briefly popular or fashionable
（概括性的）时髦话，流行语
‘motivation’ is a great catchword.
“动力”现在是一个大家都爱用的时髦字眼。
a word printed or placed so as to attract attention
醒目的字
■(Printing, chiefly historical)the first word of a page given at the foot of the previous one
(印刷， 主史)导字，渡字（印在前页末尾的次页首词）

非常流行的词