请英语翻译高手帮忙翻译一段论文摘要 加急，加分 谢谢了

来源：百度知道 编辑：UC知道 时间：2024/05/24 09:36:31
摘要

在动画产生后不久，人们很快就认识到了动画的商业价值。我国于1922年便拍摄了第一部动画广告《舒振东华文打字机》，作品的作者是 “万氏兄弟”。他们在开拓动画事业的道路上，发现了其应用于商业广告上的价值。从此可以看出，动画能给予商业广告带来的好处巨大而容易挖掘。广告创意是动画设计的核心。设计师为了使广告更有吸引力，就要不断寻找广告的新创意来吸引、打动观众，达到良好的宣传效果。创意方法是相互联系、综合运用的。只有综合考虑，设计作品的创新才有深度。其实动画广告创意的方法还有很多，这就要求我们不断地超越已有的思考方式对广告主题、元素进行认真观察。观察事物不仅仅看表象，还要透过表象看到本质、意义、因果关系，同时还要对主题概念进行深度挖掘，这样才会有新的发现，新的创造。动画领域的高端技术、视觉冲击，与广告的创意能给人视觉冲击与无限遐想。二者的结合有明显三大优势：
视觉上新鲜感——突破墙纸效应
创意上无限感——抛弃现实限制
风格上多元化——无限表达方式
以这三个优势为基础，我们将结合具体案例，将各种动画形式在广告中的具体情况以及不足进行详细探讨。

关键词： 动画 三维 比较 发展

你看下合适不~~~~~~~~~~~

Abstract

In the animation, soon after, it was soon recognized that the commercial value of the animation. China in 1922 will be the first animated film advertising "舒振东Chinese typewriter," the author of the work is "10000's brother." Animation in the cause of opening up the road and found that applies to commercial advertising of its value. From then on we can see that the animation can be given to the benefits of commercial advertising and easy to tap the enormous. Creative design is the core of animation. Designers in order to make more attractive advertising, it is necessary to continue to look for advertising to attract new ideas, move the audience to achieve good publicity. Creative methods are interrelated and integrated use. Only a comprehensive consideration of innovative designs to depth. In fact, animation and creative methods of advertising there are many, and this requires us to constantly go beyond the exi