英语在线文章翻译,急急急

来源:百度知道 编辑:UC知道 时间:2024/05/17 03:59:16
广交会比起国外的专业展会,参展人员众多,各行各业的展品也非常繁多,从积极的立场来说,可以给国外采购商提供全面的挑选余地,在为其长达一个月的展出时间中,可以尽情挑选自己感兴趣或者可以开拓的展品与市场。但是同时,对于参展商而言,则是一个巨大的挑战。单一产品的企业,很可能无法吸引众多的客户,因此会出现有的公司觉得广交会效果不如自己预期。

对于外贸出口企业来说,广交会固然重要,但是国外展会也是不可以割舍的重要一部分。原因很简单:相比起广交会种类繁多,参与人员相对复杂来说。国外的专业性展会时间悠久,在国际知名度很高。比如阿联酋的BIG FIVE展会的展位简直就是一位难求,因此如果可以在这类知名展会上取得一席之地,不仅说明该企业具有一定的外贸实力,也增加了与世界知名企业,采购商的交流机会。而且毕竟能来中国采购的外商只是很少一部份,能上门把你的产品推销到外商面前,那交易的机会就更大。

单从展位价格来说,目前广交会显然并不占优。去年的展位甚至被“恶炒”到20万RMB/位。今年的展位价格虽然恢复了正常,但是基本上一个标摊9平米的展位也要到8万或者更高。这样来说,广交会的展位价格甚至高于一些国际展会。而且像我们参加的国际展会,国家一般都会给予补助,这样平均算下来,基本我们出国参展,付出的费用并没有太高,但是效果还是很好的。国外展会的性价比远远高于广交会。

对于第一次参展的企业建议如下:头一次参加外展,肯定会和国内参展做诸多比较,因此选择一个有保证并且出展经验丰富的组展单位显得尤为重要。不光可以提供具体及时的展会信息,也可以帮助企业做一个市场分析和市场定位,进而选择适合自己公司产品的展会。有经验的组展单位的商务签证成功率也会有所保证,同时后续工作也会让企业放心。

Fair Compared to overseas professional exhibition, large numbers of exhibitors, exhibits all walks of life are also very diverse, from a positive standpoint, you can give to foreign buyers provide a comprehensive selection of room for its month-long exhibit time, you can enjoy the selection of interest or you can explore the exhibits and markets. But at the same time, for exhibitors in terms of, it is a huge challenge. A single product company, it may not be able to attract a large number of customers, and therefore appear as effective as some companies find themselves expected to Canton Fair.

For export enterprises, the Fair is important, but can not break away from foreign exhibition is an important part. The reason is simple: compared to the Fair a wide range of participants is relatively complex. Professional exhibition abroad a long time, at a high international reputation. For example the United Arab Emirates BIG FIVE exhibition booth is simply a hard to find, so i