谁能帮我翻译一下呀!急!!!

来源:百度知道 编辑:UC知道 时间:2024/06/24 16:09:27
政府形象是公众对政府客观存在的知觉、看法、情感与评价,它具体反映社会公众对政府的认同感和信任度。良好的政府形象是政府推行政策、实现既定目标时可利用的重要资源,是减少政策执行阻力、提高政策效力、降低政策运行成本的取之不尽的源泉。从另一角度分析,政府形象好坏也直接关系到政权的稳固。本文通过研究政府在公共危机中行为、以重庆12•23特大井喷事故和松花江水污染事件等为例,阐述公共危机对政府形象产生的挑战。提出一系列措施,应对公共危机,运用大众媒介调节社会传闻,发挥领导人以及新闻发言人作用,打造透明公开的政府,转危为机,在公共危机中塑造良好的政府形象,塑造具有公信力、诚信度的公共服务型政府形象。

Government image is public objective to government existence of consciousness, viewpoint, emotion and evaluation, it concrete reflection society public to government of approbation feeling and trust degree.The good government image can make use of when the good government image is a government to promote the decided target of the policy, realization of importance resources, is decrease policy performance resistance, exaltation policy effect, lower a policy movement take of cost it not exert of source.From a different angle analysis, the government image quality also direct relation arrive the firmness of political power.This text pass a research government behavior in the public crisis, with heavy celebrate 12?23 especially the big well spray trouble with loose flower river water pollution affairs etc. for the example, elaborate a public crisis image to the government creation of challenge.Put forward a series measure, reply a public crisis, the usage mass media regulate society rum