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Along with the experience marketing unceasing development, theexperience marketing way time already arrived, the sales domainhenceforth also have been many one was the new member, moreover thisnew member also has the pivotal status in now the marketing, thereforeunderstood any is experiences the marketing and he in the marketingfunction into now society's hot topic of discussion, also was theenterprise wants to obtain the success the road which must be taken. We through consult two materials using the library and the network,obtains the first material through the solid place investigation. After the system investigation, we discovered the experience marketingmainly is says to the enterprise is take the service as the stage, thecommodity is a stage prop, revolves activity which the consumercreates is worth recollecting, lets the customer be affected, achievedincreases the sales volume the goal one new marketing way. But says tothe consumer is one kind of feeling process, one kind