下面的怎么翻译成英语?英语高手请帮忙翻译一下。
来源:百度知道 编辑:UC知道 时间:2024/05/04 17:35:14
Initially, we are facing the market has undergone a drastic change. If the number of brands increased dramatically, the development of information technology, consumer demand and so on personality. How many brands come to the fore, with consumers how to develop long-term interactive relationship, become a major issue. To settle the problems it faces, Northwestern University in the United States, Professor Schultz as the representative of the experts made the Integrated Marketing Communication Theory, and gradually developed into a system of marketing theory branch. This paper first Integrated Marketing Communication Theory of the Review and Commentary. Analysis of the Integrated Marketing Communication theory, the reasons and background, summed up the meaning of Integrated Marketing Communications and general characteristics, and theoretical analysis and business practice, pointing out that the implementation of Integrated Marketing Communications to Chinese enterprises which have p