手动翻译,急!!

来源:百度知道 编辑:UC知道 时间:2024/05/13 14:43:21
电子商务创新 餐饮业触网的探讨与分析

摘要:“民以食为天”,由于进入门槛低,餐饮业一直是一个红火的行业。随着社会的脚步加速,人们对时间越来越看重,而网络的普及率越来越高,相比繁琐的寻找合适的就餐地点而言,网商定餐越来越受人们的欢迎,尤其是高品位生活的白领及高层收入人士。由于供应链采购系统中间成本高、我国餐饮业目前的营销观念陈旧、经营者对消费者需求的了解还很不足,因此开展网上营销对于拓宽传统的经营方式,提高竞争力有很大的意义。

关键词:餐饮业,网络营销,销售模式,文化特点

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"Food is god to the people", because of entering threshold low, the dining industry has been a red fire of profession.Along with the footstep acceleration of the society, people thinks greatly of more and more to time, but the universality rate of the network is more and more high, comparing to look for tediously suitable of in regard to the meal location, the net agrees after negotiation a meal is welcome among people more and more, is the white that the particularly high personal status live to get and high income personage.Because the supply chain purchase system middle cost is high,the our country dining industry the current marketing idea is old,executive to consumer demanding understanding still very not enough, so open an on-line marketing of exhibition for open widely a traditional management method, the exaltation competition ability contain very big meaning.