翻译英文摘要“人员推销的程序与策略”

来源:百度知道 编辑:UC知道 时间:2024/05/15 04:34:34
内容:人员推销,是指推销人员在一定的推销环境里,运用各种推销技巧和手段,说服用户接受企业的商品,从而既能满足用户需要,又能扩大企业销售的活动。推销活动具有双重目的性。即满足用户需求与实现扩大销售。现代推销是一种互惠互利的活动,必须同时满足企业和用户双方的利益,解决双方的问题,而不能仅考虑一方利益,一厢情愿就无法达成交易。而人员推销的主要任务:首先,为顾客提供服务。

Staff marketing, marketing is the marketing staff in a certain environment, the use of various marketing techniques and means to convince users receiving enterprise products, which not only meet user needs, but also to expand enterprise sales activities. Marketing activities have a dual purpose. That meet user needs and the realization of expanding sales. Modern marketing is a mutually beneficial activities, and enterprises must also meet the interests of both the users and solve mutual problems, and not only consider the interests of one party, not wishful thinking on the deal. And the main task of marketing staff: first, to provide customers with services.