论文的摘要 要翻译成英文。要人工的。急急急急。。。悬赏20分。。。谢谢

来源:百度知道 编辑:UC知道 时间:2024/06/25 16:50:05
摘 要
现代社会网络作为一种新的传播媒介普遍进入人们的生活,网络广告也随之兴起。而近年来博客广告尤其是名人博客广告成为倍受争议的话题。名人博客巨大的点几率和分众化等特点决定了其作为一种新兴的广告载体有着巨大着商业价值和广阔的可开发利用的空间。然而由于制度不规范、权责不分明等原因博客广告在国内的发展尚属起步阶段,面临着诸多的困难和问题。因此,目前的当务之急是如何寻找一个完善的商业运作模式,解决博客广告在操作过程中的遇到问题和矛盾,并协调名人与博客网站之间的关系,解决广告利益的归属问题。
为博客以及博客广告提供一条可持续发展之路。实现名人、广告商和博客所属网站三方的共同利益,并实现博客作为一种新媒体的商业价值和社会价值。

关键字:名人博客 点击率 分众化 商业化

Abstract
Modern social network as a new media access to people's lives in general, online advertising also will rise. In recent years blog advertising in particular celebrity blog ads become the topic of much controversy. Celebrity blog great chance points and Focus Features such as its decision as a new ad of the carrier has great commercial value and broad development and utilization of the available space. However, due to system is not standardized, powers and responsibilities not clear reasons blog advertising in the country's development is the initial stage, facing many difficulties and problems. Therefore, at present, the most urgent task is how to find a sound business model, to solve your blog in the course of the operation encountered problems and contradictions, and to coordinate with the celebrity blog site, the relationship between your interests to resolve the question of attribution.
For the blog and the blog ads provide a sustainable development pat