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Agricultural products supermarket is a modern and efficient marketing of goods and services means. Since the 1990s, as income levels increase, logistics and technological development, consumer demand and consumption patterns cause changes in the supermarket makes the rapid development of China's agricultural products. However, agricultural products and the supermarket operators still face many problems such as high prices, has not been strict processing and grading, supermarket operators and providers, such as sharp contradiction between the need to improve food safety regulatory mechanism, establish a highly efficient flow of agricultural product circulation system. Implementation of the supermarket scale agricultural operations, supply chain optimization, and other measures to promote agricultural products in the supermarket business to develop further.

The agricultural product supermarket is one kind of modern highly effective commodity marketing and the service mode. S