中翻英:高手请进,是论文的摘要,急需您的帮助!!!!!!!

来源:百度知道 编辑:UC知道 时间:2024/05/03 18:14:48
随着国民经济的发展与电信市场化改革的深入和电子商务的实施,以客户为中心的营销理念—CRM在电信企业中的地位日益突出。由于电信市场需求的特点,在电信市场中加强对电子商务环境下的研究就显得尤为重要。本文通过对湖州市电信客户调研以及电子商务和CRM理论的应用,分析了电信市场客户关系管理的特点、存在的问题并给出了相应的建议;分析了湖州市联通客户关系管理的现状、基本功能;结合灰色系统理论提出忠诚度分析并找出具有价值的客户。文章中理论与方法的提出对电信企业运用CRM具有一定的参考意义。
要自己翻译,google等网上翻译工具是不行的,具有局限性,要人工翻译。因为是论文翻译要求比较高~

As the national economy and the development of the telecommunications market of the deepening of reform and the implementation of e-commerce, customer-focused marketing idea - CRM in the position of telecom enterprises have become increasingly prominent. Because the characteristics of the telecommunications market demand in the telecommunications market in e-business environment to strengthen the research on it is particularly important. Based on the Huzhou City, telecommunications research and theory of e-commerce and CRM applications, analysis of the telecommunications market customer relationship management features, the existing problems and gives the corresponding recommendations of the Huzhou City Unicom customer relationship management of the status quo, Basic functions in conjunction with the grey system theory loyalty analysis and to identify valuable customers. The article in the theory and methodology of the telecommunications companies to use CRM has a reference value. <