毕业论文的英文摘要

来源：百度知道 编辑：UC知道 时间：2024/05/24 20:30:22
搜索引擎在网络营销中的应用
摘要
随着互联网和企业电子商务的发展，许多企业都建立了网站进行网络营销。企业网站除了需要有准确的市场定位、精致的美工设计、稳定的信息传输、以客户为导向的内容外，最重要的一点就是要被客户找到，发现企业网站的存在，找到客户需要的相关内容，这两点都离不开搜索引擎，进而搜索引擎营销就诞生了。
本文首先从绪论中的电子商务和网络营销开始，一点点的引申出搜索引擎的各方面知识及重要性，更进一步引出搜索引擎营销，对其进行了定义和解释。最重要的一章便是搜索引擎营销的应用，在这一章里笔者对其应用方法和各自的利弊进行了阐述，达到了本论文的最终目的。

关键词：电子商务，网络营销，搜索引擎，搜索引擎营销

Search engine in network marketing application

Abstract

With the Internet and e-commerce development, many enterprises established sites in Internet marketing. Enterprise's websites besides need to have accurate market positioning, delicate art design, stability of information transmission, customer oriented, the most important thing is to be found that customers, the company website, find the customer needs related content, this is inseparable from the search engines, and search engine marketing was born.
This paper from the introduction of electronic commerce and network marketing, a bit of search engines every aspect of knowledge and importance, further raises the search engine marketing, analyses the definition and interpretation. The most important chapter is applied, search engine marketing in this chapter to their application methods and their advantages and disadvantages are expounded, the thesis reached the final goal.

Keywords:E-co