请高手!帮忙翻译一下英文摘要~

来源:百度知道 编辑:UC知道 时间:2024/06/11 13:07:06
企业战略管理作为企业在宏观层次通过分析、预测、规划、控制等的手段,充分利用本企业的人力、财力、物力等资源,以提高经济效益,达到优化管理的目的。在我国,由于受到长时间的计划经济体制的影响,企业的生存与发展正面临着越来越严峻的挑战。实行战略管理是企业在复杂多变的经营环境中获得持续竞争优势的有效途径。但随着经济全球化市场国际化进程的加快,竞争日趋激烈,企业作为国际市场经济运行的主要参与者,是我国实现经济繁荣和人民充分就业的决定因素,加强企业战略管理,是提高我国企业管理体制水平和国际竞争能力的有力工具。本文通过对企业战略管理理论的探讨以当前我国经济整体形势为战略背景,xxx有限公司为研究对象,对企业的战略规划、实施与分析调整等,进行了一系列较为详细的研究。讨论企业战略管理,包括企业的品牌战略,竞争战略以及发展战略等进行了实践分析,指出企业战略管理在经济发展中的重要性,总结并反映出我国企业战略管理所存在的问题,并就如何完善我国企业战略管理提出了对策。
江湖救急~谢了!

Strategic management as a business enterprise at the macro-level analysis, forecasting, planning, control means, take full advantage of the enterprise of human, financial, material and other resources to enhance economic efficiency, to optimize the management purposes. In China, due to long-term impact of the planned economic system, the survival and development of enterprises are facing increasingly serious challenges. Strategic management is a complex and ever changing business environment to obtain sustainable competitive advantage in an effective way. But with the economic globalization of the market to speed up the process of internationalization, the keen competition in the international market enterprises as major players in the economy is to achieve economic prosperity in our country and the people of the determinants of full employment, strengthening the management of corporate strategy is to enhance China's enterprises management system standards and international comp