最新论文摘要翻译

China's urban-rural dual economic structure of the urban and rural marketing environment into two different markets. With the commodity economy in the last few decades of development, urban consumer market gradually become saturated, urban market, the relative surplus of goods is very serious, and the rural consumer market is absolutely enormous capacity, the level of consumption continued to grow, consumer desire for rural residents strong, businesses will be marketing the focus from cities to rural areas has become an inevitable trend, a new round of rural enterprise market has quietly started the battle. However, these two markets as a result of urban-rural dual structure of the long-term effects, the distribution in the purchasing power of the consumer environment, consumer psychology and consumer habits, etc., there was a significant difference between groups of consumers, if the business activities of the city a series of marketing strategies copy used in the rural market