毕业论文摘要帮翻译下!

来源:百度知道 编辑:UC知道 时间:2024/05/10 06:21:20
毕业论文摘要帮翻译下!高手请来显身手:

摘要

本文主要的目的是研究顾客资产如何确认的方法。顾客作为企业的无形资产,但又不同于其它无形资产。因为它的不像商标权、专利权那样有期限和合同的限制。它是顾客对企业服务整体的满意成度的一种体现,所以要通过专门的方法加以确认。顾客资产确认的成败是对一个企业,未来发展壮大的一个有效手段。在不久的将来企业对顾客资产的确认将越来越重要。它是企业除了商标权、专利权、商誉以外的重要无形资产。但它又不同于传统的无形资产,有着自己本身的特点。
关键词:顾客、无形资产、顾客资产

1."期限和合同的限制"---应是"合同期限的限制"
2.顾客资产确认的成败-----"成败"应该为"成功"
3.它是企业除了商标权、专利权、商誉以外的重要无形资产。但它又不同于传统的无形资产,有着自己本身的特点----------这句话应整体移到"它是顾客对企业服务整体的满意成度"之前,否则文章很散乱.
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The main purpose of this paper is to study the way how customer assets is determined. Customer assets stand itself out from other intangible assets despite its subsumption,because it is not bound to restrictions imposed by contractual time-limit,as trademark right and patent right run the reverse. Besides trademark right,patent right as well as business credit,customer assets are a kind of important intangible assets possessed of its own feature other than traditional assets. Being reflection of entirety contentment extent to service of enterprises',customer assets necessitate determining in a special way. Successful determination of customer assets can be effective means for enterprises