摘要英文翻译

来源:百度知道 编辑:UC知道 时间:2024/05/05 14:33:07
在全球化的竞争时代,企业和国家不可能是仅有的竞争主体,城市之间在区域、国家乃至世界范围内的竞争也显得越来越突出。竞争意味着走向市场,城市之间的竞争也就意味着把城市像企业一样推向市场,按照市场规律,获取城市发展的资源。面对竞争,传统的城市管理模式已不能适应市场的要求,传统建设导向型管理应逐渐由现代营销导向型管理所取代,城市管理不能仅仅停留在“管理”层面,必须注入“营销”理念。城市政府在城市营销中起主导的地位和作用,城市政府营销能力的强弱直接关系到政府能否综合运用城市营销战略和策略,从而影响到城市在竞争中的地位。中山市政府在今后的政府管理中应树立正确的营销理念,开展合适的政府营销,全方位对城市政府营销能力进行加强和培育,以达成社会公众的最大满意,树立良好的社会形象和国际形象,提高社会服务水平,从而更好地促进中山市经济、文化、社会等全面的进步。
论文 英文翻译,,求助,急助

In the era of global competition, enterprises and the state can not be the only competitors, and between cities in the region. national and even worldwide competition will become increasingly prominent. Competition means to enter the market, the competition between cities also means that the same city as enterprises on the market. In accordance with the laws of the market, access to urban development resources. Face competition, the traditional urban management model can not meet the requirement of the market, traditional construction-oriented management should gradually from modern marketing-oriented management replaced urban governance not only stuck in the "management", we must inject "marketing" concept. City governments in urban Marketing plays a dominant position and role City government marketing competence of the government is directly related to whether the integrated use of city marketing strategies and tactics thereby affecting the city in competition