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来源：百度知道 编辑：UC知道 时间：2024/09/24 06:54:53
金昌供电公司是甘肃省电力公司的直属供电机构，售电量依赖金川公司等大型企业程度高，如何在金川公司自建热电联产项目，供电区域内存在多家管电的历史遗留问题等不利因素下，积极开拓区域电力市场，占领市场份额，培育新的用电增长点，制定科学合理的营销对策，形成具有特色的市场营销手段，是公司生存与发展的前提。
本文主要以金昌供电公司区域电力市场为研究对象，对电力市场营销的目的和意义做了简单的介绍,针对金昌供电公司的具体情况, 电力市场营销中存在的问题，细分电力市场，进行SWOT分析，确定目标电力市场，力图做到详尽周密, 在分析的基础上，提出应采取的营销对策。
[关键词] 区域电力市场营销；SWOT分析；营销对策
金昌供电公司区域电力市场营销对策研究
题目也帮我翻译一下,谢谢你!
Our country market economy reform develops unceasingly, once thrust as the monopoly profession electric power enterprise to in the market mighty current, the establishment and the consummation electric power market system, under this macroscopic background, the research electric power market, the assurance electric power market, the formulation electric power market marketing strategy and the plan already became the electric power enterprise work the core and key.
Jinchang Electric power company is the Gansu Province electric power company's subordinate power supply organization, the quantity of electricity sold relies on Jinchuan Corporation and so on the major industry degree to be high, how from constructs the thermoelectricity payment proportional to production project in Jinchuan Corporation, in the power supply region has many tube electricity the question left over by history and so on under the disadvantage factor, develops the region electric power market positive