UC知道使命与战略管理
来源：百度知道 编辑：UC知道 时间：2024/05/25 17:37:09
大家帮我想想Idea吧．请简略回答．
Discuss the idea that mission may not necessarily be the first step in the stategic management process and explain the role played by mission in that process.
Discuss the idea that mission may not necessarily be the first step in the stategic management process and explain the role played by mission in that process.
the first step in the stategic management process could be analysis of the firm.
也就是先分析自己的公司，因为stategic management中核心的三个问题是“where are we?”“where do we want to go?”“how do we get there?”所以mission通常是产生在第二步的。
第一步的分析需要用 swot/pestle/porter's five forces 等等
我和你学的应该是同一个专业吧，business administration
首先要确定企业的愿景 - 它指明企业的发展方向
使命是根据愿景所确定的企业目标
战略管理是根据使命所制定的实施计划，比较具体