摘要中翻英 急!!水平有限 希望各位仁兄出手援助
来源:百度知道 编辑:UC知道 时间:2024/06/18 14:18:01
本文通过三个部分进行讨论。第一部分具体介绍了品牌维护的相关概念,其中包括品牌维护战略概述,品牌维护战略的意义,实施品牌维护的内容,实施品牌维护的战略四点内容,相信由此而来的详细精准的理念才能引导品牌维护行动的落实。第二部分则结合案例宝洁公司叙述了宝洁发展历程进而归纳出宝洁品牌成功举足轻重的因素——宝洁品牌维护策略并以此为基点探讨品牌维护对于提升品牌竞争力的作用。第三部分则是在结合国内外市场情况下进行讨论,为中国企业提出了几点未来发展的建议和启示。本文希望通过对宝洁公司品牌维护决策的分析,可以对国内外众企业有所震动和启示,整体推动品牌维护向着更高层次的方向发展。
As brand maintenance implementation in lead goat---The valuable clean company, since has entered the Chinese date market, because in aspects and so on product, brand, advertisement, market occupies the superiority, after but also through its unique internationalization brand maintenance strategy, for a long time occupied the highest post in China's date, becomes in the brand maintenance case the model. In recent years, our country's enterprise also zhan appears forest of in the world enterprise the foot, will study the valuable clean brand maintenance future to develop for Our country Enterprise has provided a precious material.
This article carries on the discussion through three parts. The first part introduced specifically the brand maintenance related concept, including the brand maintenance strategy outline, the brand maintenance strategy significance, the implementation brand maintenance content, the implementation brand maintenance strategic four contents, believ