求英语高手翻译毕业论文摘要~~~~

摘要：本文通过对四川清巍塑业有限公司营销现状的分析，来找出其在营销策略中对客户的管理、开发、沟通，产品质量以及市场部职能方面的一些弊端。再结合分析公司所处环境，对其竞争对手的分析，营销网络的分析和目标市场的分析等来找出企业当前的优势、劣势、机会和威胁。通过这些分析过后给企业制定出一套能长期发展并且能使企业能够发展壮大的产品、价格、渠道、广告策略。最后针对编制袋这个特殊的行业，对其营销观念，营销组织机构的调整以及在业务员的管理和培训方面提出一些看法。

Abstract: This article through to Sichuan clear Wei Suye the limited company marketing present situation analysis, discovers it in the marketing strategy to the customer management, the development, the communication, the product quality as well as market department function aspect some malpractices. The recombination analysis company locates the environment, to its competitor analysis, the marketing network analysis and the goal market analysis and so on discovers the enterprise current superiority, the inferiority, the opportunity and the threat. Analyzes after these has formulated a set to the enterprise to be able the long-term development and to be able to cause the product, the price, the channel, the advertisement strategy which the enterprise can grow strong. Finally aims at establishes bag this special profession, to its marketing idea, the marketing organizations and agencies adjustment as well as proposes some views in clerk's management and the training aspect .

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