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来源：百度知道编辑：UC知道时间：2024/05/22 10:19:00

2008年新年伊始，互联网调查机构iResearch艾瑞咨询与国内最大购物网站淘宝网联合发布了《2007中国网购报告》，报告表明，2007年国内网络购物市场的销售总额达到了594亿元；2.1亿网民中，有超过5500万人参与了网络购物，人均消费达到1080元。报告预计，按照最近几年网络购物呈现出的几何级增长态势计算，到2012年，中国网络购物市场将突破1万亿大关，届时网络购物市场将占据社会消费品零售总额5%—8%的份额。最新2008年7月出炉的《第二十二次互联网络发展统计报告》显示：截至2008年6月底，中国网民数量达到2.53亿人，网民规模已跃居世界第一位；同时，网络购物已跻身十大网络应用之列，用户人数达到6329万人，网络购物使用率为25%。但是我国网络营销还存在着诸多亟待解决的问题，如网络基础设施建设滞后、消费者网络营销观念淡薄、物流配送体系不健全、网络安全问题等。充分认识并积极解决这些问题，才能更好地推动我国网络营销的迅猛发展。

The 2008 New Year's Day Yi start, the iResearch moxa of the Internet fact-finding organ Rui consultation and the biggest shopping website inside the country Tao treasure net consociation release 《2007 China the net buy report 》, report enunciation, 2007 local network shopping the total sales of the market come to a 59,400,000,000 dollars;Thered are more than 5500 myriad peoples to participate network shopping in 210,000,000 netizens, the person all consumed to attain 1080 dollars.The report anticipate, according to the last few years, the network shopping present several He2 Ji2 of growth situation calculation, to 2012, China network shopping the market will break a toll-gate, then the network shopping market will occupy society consumer goods retail total amount 5%-8% quota.Latest 2008 July come out of 《22 time Internet net development statistics report 》manifestation:BE 6 end of the months up to 2008, China the netizen amount attain 253,000,000 people and the netizen scale hav