哪位好心人帮我把这段论文摘要翻译成英文。谢谢!

来源:百度知道 编辑:UC知道 时间:2024/05/27 05:20:17
麻烦帮忙翻译一下摘要和关键词(不用在线翻译软件)不胜感激!
摘要:经济全球化进程的日益加快,企业面临日趋激烈的竞争,构建并提高自身的核心竞争能力应该成为其必然选择。所谓的核心竞争力就是企业在生产经营股过程中形成的不易被对手模仿的能力,本质内涵是让消费者得到真正好于、高于竞争对手的不可替代的价值、产品、服务和文化,是企业宝贵的战略资源。这种能力首先能很好地实现顾客所着重的价值,如:能显著地降低成本,提高产品质量,提高服务效率,增加顾客的效用,从而给企业带来竞争优势。其次,核心竞争力还是企业所特有的,并且是竞争对手难以模仿的。这种难以模仿的能力能为企业带来超过平均水平的利润。最后,核心竞争力还具有延展性,能够同时应用于多个不同的任务,使企业能在较大范围内满足顾客的需要。不仅可以表现在技术上,还可以表现在生产、经营和营销上。因此,餐饮业必须充分挖掘企业潜力,从战略决策、技术开发和营销方式三个方面,提升餐饮业核心竞争力,为餐饮业可持续发展提供机遇或条件。
关键词:餐饮业 核心竞争力 战略决策 技术开发 营销方式

Economic globalization advancement's day-by-day quickening, the enterprise faced with the keen competition, constructs day by day and sharpens own core competitive ability to become it to choose inevitably. The so-called core competitiveness is the enterprise forms in the production operation stock process by match imitation ability, the essential connotation is not easily lets the consumer obtain true good, is higher than the competitor the unreplaceable value, the product, the service and the culture, is the enterprise precious strategic resources. This kind of ability first can realize the customer value well emphatically, for example: Can obviously reduce the cost, improves the product quality, raises the service efficiency, increases customer's effectiveness, thus brings the competitive advantage to the enterprise. Next, core competitiveness or enterprise unique, and is the competitor imitates with difficulty. This kind imitates with difficulty ability can bring for the