寻有才有善心人士帮忙翻译一段话

来源：百度知道 编辑：UC知道 时间：2024/06/15 19:46:57
随着我国经济的发展，企业之间的竞争愈演愈烈。小型饮品连锁店作为一种新兴行业，也不可避免地面临着自身的发展问题和来自外界的竞争压力。在现代社会，产品因素固然重要，但营销更关系到企业的生存和发展。因此，本文选取了避风塘成都店作为研究对象，通过对其宏观环境、微观环境作出分析，并结合SWOT分析方法，归纳该店所存在的问题和症结，最终提出适合该店的STP营销战略以及4P’S综合营销策略。
全文共分四个部分，第一章为绪论；第二章对避风塘成都店营销现状进行环境分析；第三章对其进行STP分析；第四章详细论证4P’S策略；第五章为结论。本文旨在从客观理性角度分析和研究避风塘成都店的基础上，结合自己所学知识，提出有效营销策略.

With the development of our national economy, the competition between enterprises fiercer. Small beverage chain as an emerging industry, also inevitably facing its development and external pressure of competition. In modern society, product marketing factors is important, but more related to the survival and development of enterprises. Therefore, this paper selects the typhoon shelter chengdu shop as the research object, the macro environment, through the analysis of micro environmental made, combining the SWOT analysis method, which offers the existing problems and puts forward the problems for the STP marketing strategy and integrated marketing strategy 4ps ".
The article is divided into four parts, the first chapter for introduction, The second chapter of typhoon shelter chengdu shop marketing situation analysis, The third chapter of the STP analysis, The fourth chapter demonstrates the 4ps' S strategy in detail, The fifth chapter for the conclusion. This paper from