麻烦英语高手帮忙翻译一下论文摘要,谢谢

来源：百度知道编辑：UC知道时间：2024/05/14 01:12:35

摘要近几年来,贴牌生产方式在我国企业广泛运用，在一定时期内对我国企业的发展起到了促进作用。但是从长远看，中国企业想要在世界范围内立足，没有自己的品牌，充其量只能是一间效益比较好的产品加工厂而已。因此，中国企业不能满足于贴牌生产，必须从贴牌生产转换到品牌经营，打造中国自有的品牌。
本文首先对企业贴牌生产企业的现状进行分析，探讨其存在的问题和弊端以及其最终走向的宿命，接着从宏观经济环境和背景的需要和企业自身发展的需要、品牌对企业的益处，阐述了企业从贴牌生产转换到品牌经营的必要性，分析影响企业品牌经营的因素，实现从贴牌生产到品牌经营的战略措施。关键词：贴牌生产 OEM 品牌经营品牌
要人工翻译的，软件翻译的有漏洞！！写好加分50

Abstract: In the recent few years, OEM production has been widely used in industries in our country, and in a certain period has played a facilitating role in the development of industries in our country. But from a long-term perspective, if the Chinese industries wish to gain significance in a global scale but without their own brand, at best they can only be comparatively efficient fabricators. Hence, Chinese industries should not be satisfied with OEM production, and must change from OEM production into brand management, and hence create China's own brand.

This article firstly analysed the current situation of industries with OEM production, looking at its existing problems and ills and its ultimate fate, then from the macroeconomic environment,the needs of the background, the need for development of the industry itself, and the benefits that branding has towards the industry, expounded the necessity for industries to change from OEM production to brand management,