对照中文,修改英文翻译,不胜感激!!!

来源：百度知道 编辑：UC知道 时间：2024/06/17 04:08:51
摘要

在激烈的市场竞争中,品牌形象已经成为企业最宝贵的无形财富和经营资源。因为企业品牌形象如何，关系企业生产的产品或提供服务是否为消费者所接受，也关系企业的成败。所以，在建立企业形象，特别是品牌形象上下功夫，是企业长期积累发展的重要条件之一。保险素有社会稳定器之称,保险公司的品牌是其竞争优势的主要源泉和富有价值的战略财富。通过保险广告的宣传，塑造公司品牌形象对保险公司的发展有着举足轻重的作用。本文通过对保险公司品牌的定位与宣传的探讨,打造一流的保险品牌形象。

关键字：保险公司 品牌 定位 宣传

Abstract

In the vehement competition of market, the brand image has already become the most precious invisible wealth in business enterprise and management resources. Because of business enterprise brand how image is, relating to the business enterprise produces of product or provide whether service is accepted by consumer or not, also relate to the success or failure of business enterprise. Be building up business enterprise image, especially the brand image puts forth effort up, is one of the important conditions that the business enterprise long-term backlog develops. Insurance vegetable have social stability machine of call, the brand of insurance company is the main source of

Abstract

In the intense market competition, the brand image alreadybecame the enterprise most precious immaterial wealth and themanagement resources. Because of the enterprise brand image how, therelational enterprise does produce the product or provides serveswhether accepts for the consumer, also relates the enterprise thesuccess or failure. Therefore, in the establishment enterprise image,specially in the brand image under the time, is one of enterpriselong-term accumulation development important conditions. The safeelement has the social stability name, insurance company's brand isits competitive advantage main fountainhead and the rich valuestrategic wealth. Through the insurance advertisement propaganda,portrays the company brand image to have the pivotal function toinsurance company's development. This article through to the insurancecompany brand localization and the propaganda discussion, makes thefirst-class safe brand image.

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