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来源:百度知道 编辑:UC知道 时间:2024/05/07 09:23:56
关键词:事件营销 品牌 借势 造势
it took one kind of brand-new gain multiplied the effect the market marketing strategy way, more and more is being used by the domestic and foreign enterprises. This article obtains from the analysis event marketing implication and the characteristic, contrasts the Chinese and foreign enterprise in the event marketing utilization characteristic, take "the god five", "the god six" the center Mongolian cow, flies Asia to reach the brand the marketing method as the example, how discusses the Chinese enterprise effective application event marketing, thus causes the event marketing for the enterprise brand demonstration,
Summary:the affairs marketing is very popular in recent years at home and abroad of a kind of public relations spread to expand means with market, it conduct and actions is a kind of brand-new of obtain a strategic way of the market marketing of the double in amount effect, just more and more drive domestic and international business enterprise