UC知道求助英语高手：翻译一篇300字的摘要
来源：百度知道 编辑：UC知道 时间：2024/05/21 12:03:46
随着新世纪的到来，中国出版业进入了一个新的阶段，面临着新的机遇与挑战，充满了变化与悬念。比如格局在变、集团化、连锁经营、教材改革等一系列改革举措加速中国出版产业转型和重组，产业格局正在发生变化。随着数字化技术发展，传媒趋向融合，出版业边界越来越模糊，今日之出版已非昨日之出版。针对实际，究竟网络营销处于一个什么样的发展情况，在图书营销中又扮演着什么角色呢？本文从分析营销学兴起的背景开始，详细阐述了营销学的发展过程以及图书营销学的发展状况，并通过剖析两个典型案例，进一步探讨现代图书的网络营销方式，认为网络营销必将会成为图书营销的重要板块之一。
切，楼上全是机器翻译的啊……还是我来吧。另外说一下，由于原文语法不通，所以在翻译的时候稍有自由发挥和删改。
With the advent of the new century, the Chinese publishing industry has entered a new dynamic stage, facing new opportunities and challenges. For example, the industry is transformed as a series of renovations, such as consolidation and chain operation, has facilitated its restructuring and reorganization. With the development of digital technology and integration of media, the definition of publishing industry has become increasingly ambiguous. Today publishing means something completely different from what it used to be. What is the development situation Internet marketing currently is in? What role does Internet marketing play in book marketing? This paper begins by analyzing the background of Marketing, and explains the development of marketing science and the situation book marketing is currently in. In addition, it will further analyze Internet marketing as a modern option to book marketing through two representa