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来源：百度知道 编辑：UC知道 时间：2024/05/11 12:33:16
Cadillac作为美国精神的代名词，不难看出无论从设计理念，到DI（产品形象识别）风格，还是品牌形象，无不散发着浓厚的美国气息，如何迎合中国消费者的消费观念和消费心理，成为Cadillac进入中国的又一障碍。
It's not difficult to find that Cadillac has been seen as a pronoun of Amarican spirit.From its design philosophy ,DI style ,to its brand image, it's sending out thick American breath. But how to cater to the idea and thepsychology of Chinese consumers becomes an barrier of the road in which Cadillac enter China.