UC知道急寻好心朋友帮我翻译论文摘要~非常感谢！不好意思分不多~
来源：百度知道 编辑：UC知道 时间：2024/06/22 20:49:35
移动电视是技术创新与渠道创新的共同产物，随着越来越多的人减少传统电视的观看时间，户外活动的增加和在移动中获取资讯的需求增加，车载移动电视应运而生。公交数字移动电视这个新媒体的优越性昭示了该媒体巨大的市场潜力。而公交数字移动电视的传播效果是影响其信息有效到达的决定性因素，所以公交数字移动电视必须满足不同受众的多样化需求，进行“精准传播”。
本文主要研究公交数字移动电视广告的传播形式和传播效果，结合对受众市场、受众特点、和受众需求的调研，分析影响广告信息传播的因素，并提出了改善公交数字移动电视传播效果的广告运营建议。
感谢楼下的朋友，不过我的就是因为在网上快速翻译 所以不合格。希望有好心人能帮我精确翻译下。再次感谢
Moves the television is the technological innovation and the channel innovation common product, reduces the traditional television's onlooking time along with more and more people, outdoor activity increase with gains the information demand in the migration to increase, the vehicle carries moves the television to arise at the historic moment. The public transportation numeric move television this new media's superiority has made clear this media giant market potential. But the public transportation numeric move television's dissemination effect affects the determining factor which its content valid arrives, therefore the public transportation numeric move television must satisfy differently audiences' diverse demand, carries on “the accurate dissemination”. the this article main research public transportation numeric move television advertisement's dissemination form and the dissemination effect, unify to receive the numerous markets, the numerous characteristics